Corporate-Fx Tradeshow Magic Group


The Corporate-Fx, Tradeshow Magic Group Blog

By: Scott Tokar, Corporate-Fx Magician and Founder



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Congressional Resolution 642, "Magic is art".

Recognizing magic as a rare & valuable art form & national treasure. 

Magic is an art form with a power and potential unlike any other. The purpose of Congressional Resolution 642 is to help preserve, protect, and promote the art of magic for generations to come - with equal artistic respect as dance, jazz, music, and film.

This resolution has nothing to do with government funding.

As a visual art, magic transcends any barrier of race, religion, or culture — and as an art form, it deserves the same respect as any other with a vibrant and diverse community of creators, performers, fans, and enthusiasts.



Whereas magic has not been properly recognized as a great American art form, nor has it been accorded the institutional status on a national level commensurate with its value and importance;

Whereas there is not an effective national effort to support and preserve magic;

Whereas documentation and archival support required by such a great art form has yet to be systematically applied to the field of magic; and

Whereas it is in the best interest of the national welfare to preserve and celebrate the unique art form of magic: Now, therefore, be it

Resolved, That the House of Representatives—

(1) recognizes magic as a rare and valuable art form and national treasure; and

(2) supports efforts to make certain that magic is preserved, understood, and promulgated.

Visit the website https://hr642.com to sign the petition.





NPR's Marketplace feature on tradeshow magician, Scott Tokar


NEWS FLASH - Corporate-Fx founder, Scott Tokar was featured on NPR's Marketplace Morning Report by American Public Media on Friday February 5th, 2016.



As part of the series "Pro Tool", Marketplace looks for those must-have devices in any line of work, be it a pair of scissors, notebook, or bicycle. 

The next item in the series? A deck of cards.

Professional: Scott Tokar, tradeshow magician. 

Pro Tool: Bee Stingers playing cards. 

Why it's a Pro Tool: "It's got an Escher-like back design, a very good register -- so each card is intricate in its cut -- and the cut feels really good, too, in the shuffling."


The web story added some fun GIFs of Scott's shuffling and decks.

The full Marketplace story by Katie Long can be found here: Pick a card, not just any card.





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Exhibitor Live 2016.



Once again Corporate-Fx founder, Scott Tokar will be teaching several classes at Exhibitor Magazine’s “Exhibitor Live” The 28th Annual Training Conference for Trade Show Exhibit and Event Managers and Marketers from February 29th - March 2nd 2016, in Las Vegas, NV.

This year Scott will facilitate the first ever “EXHIBITORLIVE Scavenger Hunt! Crowd-Sourced Success Lab” where students will experience crowd-sourced education in a two-part, peer-driven session with a hands-on lab. The class will locate, photograph and share cutting-edge exhibiting techniques by participating in a scavenger hunt on the tradeshow show floor it self. Then participants will focus on how to evaluate an exhibit and learn to recognize, observe and evaluate: Location strategies, Booth graphics, Design & layout, Staffing, Give-Aways, Traffic builders and Memorability just to name a few topics.
















Also NEW for 2016, Scott will be teaching a class titled; “Stop the Traffic: Trade Show Engagement Methods that Work” From graphics and layout—to gimmicks and presentations—the goal at a trade show is to stop a prospect so they will pay attention to your brand. But attracting a receptive crowd is only half the battle. Attraction only matters if it leads to ENGAGEMENT. The course will examine professional and do-it-yourself traffic-stopping strategies that ENGAGE attendees and cause them to REMEMBER a brand long after the show is over. Leave ready to create promotions with PURPOSE. Our discussion will include: Audience quantification versus lead count, Prospect qualification, How to identify HOT leads, Action steps for visitors in the exhibit, Lead follow-through, Motivated participation in the exhibit and Promotions.

Additionally, Scott will teach his now famous “Booth Basics Boot Camp: Lessons from the Trade Show Floor”. Due to the popularity and recurring high marks, this class typically is at capacity and has SOLD-OUT in the past. The class teaches the difference between “epic fail” and “total success” on the trade show floor? From booth size, budget, location and a tightly integrated strategy and staff. Attendees will learn where to start. This is a wonderful opportunity to focus on: Booth staff training and exhibitor etiquette, Local, national and international differences in exhibiting, Sales engagement techniques that help maximize lead counts, Common errors in booth design and execution, Booth layout, traffic flow and space selection advantages, Visual and physical barriers that restrict interaction with attendees, Sponsorships and hosted events that add value to an exhibit, and how to make a booth and brand memorable (for all the right reasons).


Hope to see you in Las Vegas!

A pack a day habit. Playing cards

“How many decks of cards do you go through?” You are not the first to wonder about that.

First of all, I personally never use a “trick deck”, that would be silly for a professional magician. Cards that have a “secret something” may be good for one trick or maybe two, but a standard/regulation deck of cards allow me to perform hundreds of effects for hours of entertainment and variety.

My personal brand preference is the US Playing Card Company’s Bee back Stingers edition, or the newer Aristocrat decks of playing cards. These card are just like the Poker Sized Bee’s, Bicycles, and Hoyles you would buy at Walmart or your local drug store, but these are cut with a bit more precision at the factory, the paper stock is a bit more stiff, and the coating is more luxurious and durable. To me, after handling playing cards for eight or more hours each day I can sure feel the difference in these higher quality decks from the standard consumer brands. Sure, they cost a bit more but I can tell instantly by feel the difference between brands and qualities of cards.



Many of my magic tricks require a signed, torn or stapled card, and every time a card is destroyed it technically ruins the entire deck, but that doesn't mean I have to stop using the deck all together.

There are 52 cards in the deck, 54 if you add the two jokers, and a typical Bee or Bicycle brand deck is roughly around 1.5 cm thick. Typically the deck looks and feels too thin after a loss of 10 cards or so. It begins to feel wrong in my hands and some card players may notice the deck is a little “short” from standard…

While working a tradeshow, it is not unusual for me to perform fifteen or more shows (or business presentations) in a day. So I guess you could say I have a “pack a day” habit…

Want to know a magic secret? I recycle. Once a deck is short 10 or more cards, I separate each card by the value and suit and I reconstruct a “new” deck every so often from the left overs. However, this gives the deck a weird feel and it must be broken-in or conditioned through a repetitive shuffle sequence I usually do while watching TV in the evening after working in an exhibit.



I also use more than one deck when I work… Normally, I will have one deck that can be destroyed in performance, and one deck that has been conditioned and shuffled from a brand-new box. If I have to perform more precision sleights, shuffles and flourishes I will use this “new” deck.

So, the next time I ask you to “pick a card, any card” you will now know a bit more about the card you are about to pick… Oh, was it the three of clubs?

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Scott Tokar, Best Comedy Magician 2011!

Scott Tokar, magician and founder of the Corporate-Fx Tradeshow magic group wins "Best Comedy Magician" at the 2011 Strolling Olympics of The International Brotherhood of Magicians (I.B.M.).

Magician Scott Tokar performs for I.B.M. President, Rolando Santos,
and his guests during the 2011 "Strolling Olympics" competition.
Copyright (c) International Brotherhood of Magicians (www.magician.org).
DAVID LINSELL PHOTO (www.linsellimaging.com)

The I.B.M. is recognized as the world's largest magic organization, and 2011 marked the group's 83rd annual convention, held this year in Dallas, TX from June 29th through July 2nd. Over seven hundred magicians from 30+ countries gathered to compete, study, and share in the ancient art of prestidigitation, slight-of-hand and magical illusion.

Each year, the I.B.M. hosts several contests at the convention: The Gold Medal Stage competition, The Gold-Cups Close-up contest and The Strolling Olympics.

Previously (in 1988), Scott Tokar received the first place trophy in the Close-Up contest at the 60th Annual I.B.M. Convention held in Boston, MA.

Since then, traditional magic has undergone vast changes. With the rising popularity of magicians like David Blaine and Chris Angel, plus internet memes and the rise of YouTube, real world performance of "live" strolling and "Street Magic" has become one of the most popular forms of the magical arts today...

Street magic is all about "reality"... Real people, real magic and eye-popping miracles performed in the palms of the audience's hands. No camera tricks, no fancy lighting and none of it takes place in a traditional "controlled" theater environment...

The I.B.M. Strolling Olympics is a "popular-vote" competition for street magic, in which the audience becomes both the viewer and the judge. With only one hour to compete, and over fifteen groups to entertain, timing was as critical as the performance. Therefore, each contestant must amaze as many people as possible in the limited time allotted.

Slight-of-hand skill, audience interaction, entertainment and professionalism all add-up in the judging process... And this year, through popular vote of the I.B.M., Scott Tokar was awarded the title of "Best Comedy Magician" at the 2011 Strolling Olympics.

For more information about the I.B.M. please visit: www.Magician.org

For more information on Scott Tokar, please visit: http://www.corporatefx.com/scott.html


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